Hubbard Radio in Minneapolis/St. Paul is seeking a Programmatic Podcast Advertising Manager.
Job Responsibilities
- Oversee programmatic audio ad performance across Hubbard's portfolio of podcasts
- Make recommendations for additional demand partners and own setup process
- Manage price floors, maximizing profitability
- Analyze entire podcast portfolio and make recommendations for proper inventory optimization
- Opportunity to further define the role and champion all podcast ad revenue growth from programmatic to local-direct
- Support internal and external clients with new and ongoing programmatic buys from pre-sale to order set-up, through optimization and reporting
- Optimize listener experience - adjust frequency caps and inventory load
- React to reports of unwanted ads/ad categories by listeners or internal personnel in a timely manner
- Recommend forward thinking strategies and innovations
- Possibility for programmatic management of Hubbard live stream inventory
- Provide programmatic performance reports and recaps
- Other duties as assigned
Job Overview
From Brooke & Jeffrey to Garage Logic, Purple Daily, The Rizzuto Show, KVJ Show, The Morning After STL and beyond - Hubbard Radio has amassed a robust portfolio of high performing podcasts. The Programmatic Advertising Manager will be responsible for maximizing revenue across our entire portfolio of podcasts via programmatic platforms through optimization and inventory management.
Qualifications
- Experience with programmatic ecosystem including supply-side platforms / ad exchanges, data management platforms, brand safety partners, data partners, and publishers
- High level of accuracy and attention to detail
- Proficiency with Excel/spreadsheets
- Experience with VAST is a plus
- Demonstrable analytical skills
- Preferably a podcast listener and advocate for the medium
For more details and to apply, click here.
Hubbard Radio is an equal opportunity employer.
