KSTP-TV in Minneapolis/St. Paul is seeking a Director of Sales.
KSTP 5 Eyewitness News is the award-winning ABC network affiliate for the Twin Cities. Part of Hubbard Broadcasting, KSTP-TV is a longtime market leader, and is committed to excellence in all that it does-broadcast news with hyper-local coverage, important public service that deals powerfully with today's issues, and now, more than ever, top-notch digital content, to reach our viewers and followers with information the way they want to receive it. When you work for KSTP, or our other local, independently operated station KSTC, Channel 45, you will find yourself among dedicated, passionate people who work hard every day to improve our product and our community. If you have the qualifications, and you are a person of talent and integrity, we invite you to apply!
Qualifications
- Minimum five years prior experience in a broadcast, digital sales or marketing role. TV sales management highly preferred
- Minimum three years prior experience managing a sales team with direct responsibility in strategic planning, growing revenue, and teaching and motivating sales staffs
- Familiarity with and understanding of the laws and rules of the broadcasting industry, including those of the Federal Communications Commission (FCC) (e.g., sponsorship identification, “payola-plugola,” political broadcasting, etc.)
- Possess a “want-to win” attitude
- Great people skills with a solid background in building and cultivating strategic relationships both internal and external
- Must have strong budgeting skills, demonstrate creative use of available resources and proven planning, prioritizing and achievement of financial and strategic objectives for the department
- Experience with, and an understanding of, the ever-evolving digital marketplace and an innovative mindset to stay current with industry trends and customer expectations
Must be able to perform the essential functions of the job. The Company will make reasonable physical accommodations to facilitate the ability to perform essential job functions.
Valid driver’s license and clean driving history as determined by the Company. Driving record will be checked.
EEO Statement
We are an equal opportunity employer, including disability/vets.
Diversity Statement
Hubbard Broadcasting has been committed to representing the communities we serve since our founding over 100 years ago. The same holds true today. We know the best way to accomplish this is by recruiting and retaining top talent from diverse cultures, life experiences, and world views. With dignity and respect, we value YOU and everything that makes YOU uniquely YOU.
Job Overview
The position of Director of Sales is responsible for planning and directing all sales activities for KSTP-TV (ABC affiliate), KSTC-TV (full power independent), MeTV, and the stations’ digital products. This position is also responsible for meeting and exceeding revenue goals by developing sales managers and sales staff, creating a solid and creative sales strategy, building on an already customer-focused sales culture, and being an essential part of a dynamic station management team
Job Responsibilities
- Create, communicate and implement a sales strategy that will grow the stations’ on-air and digital ad revenue
- Set and maintain sales targets and new business development goals for Local, National and Digital Sales
- Drive expected revenue performance as well as create new ideas and "outside the box" revenue streams from new technologies and growing television markets, and develop business models to monetize these revenue streams
- Responsible for building and managing the department’s annual budget
- Oversee sales and traffic departments and ensure employees work and sell with integrity while upholding company sales standards. Clearly communicate expectations of performance and establish and maintain a professional and motivated staff
- Work cooperatively and in partnership with all other station departments
- Oversee the planning and execution of sales meetings, community and goodwill events and station representation at trade association meetings
- Proactively recruit, hire, and retain sales/traffic department personnel
- Oversee the station’s National Sales Representative and other key vendor relationships
- Coach and mentor sales/traffic management and other personnel to identify and communicate areas of strength and needed improvement
- Develop strategies to enhance traditional revenue opportunities as well as identify new revenue opportunities
- Oversee sales research to create presentations, determine estimates on programs, and assist GM and other departments with analysis
- Complete other duties as assigned
Compensation and Benefits
When extending an offer, the company considers a variety of factors such as (but not limited to) the candidate's work experience, education/training & key skills as well as internal peer equity and other market and business considerations.
The annual base salary range for this position is $175,000.00 - $300,000.00 plus bonuses.
For information regarding our benefits, please copy the link below and paste in your browser: https://hubbardbroadcasting.com/our-company/working-here/
For more details and to apply, click here.
