Hubbard Radio Brainerd is seeking a Digital Media Director.
Job Responsibilities
- Directly manage and provide leadership for web developers, designers, internet project coordinator, content creators and social media managers.
- Provide work direction on a daily basis, monitor work performance, give positive and constructive feedback as needed, and conduct regular performance reviews.
- Establish department protocols, procedures and avenues of communication to help create an environment of consistent, quality workflow.
- Work with programming, promotions and sales department heads as well as Market Manager to accomplish successful digital initiatives that reflect and enhance the overall unique brand and personality of each station.
- Leads directs, and participate in efforts to constantly improve quality of station web sites, mobile sites, mobile apps and other digital initiatives as required.
- Provide leadership to Social Media Director/Managers.
- Work with Program Director and Promotion/Marketing Directors to build successful social media strategies for each station.
- Consistently stay up-to-date and educated in the fast changing areas of web development, design, social media and content curation.
- Work with Market Manager to select outside vendors. This includes, but is not limited to, streaming providers, loyalty programs, email blast tools, mobile apps, texting, web development, message boards, social tools, analytics and half off deals.
- Communicate and work with vendors to establish quality solutions.
- Assist in projects/design/strategy development as assigned.
- Work with Sales Managers and Account Managers on creating digital solutions for clients that meet client/manager expectations and deadlines.
- Attend sales meetings as required.
- Provide creative direction and design leadership to branding, marketing, promotional and sales projects. This includes, but is not limited to, station logos, billboards, indoor marketing, vehicle wraps, posters, t-shirts, signage, and print ads.
- Provide creative direction and design leadership on digital initiatives such as each stations web site, app(s), mobile site(s), social media presence(s), etc. Understands and can articulate each stations' programming directions and philosophies.
- Manage department annual spending budget.
- Help provide creative solutions and quality execution to sales to help meet earnings goals.
Job Overview
This position is responsible for overall management and quality control of all the market digital efforts. This includes, but is not limited to: station web sites, mobile web sites, mobile apps, texting, podcasting, streaming, web site content, email blasts, social media strategies, digital client initiatives, and digital sales initiatives. In addition, this person is responsible for overall management and quality control of the creative services department.
Qualifications
- Minimum of 5 years experience in web development/design management required.
- Considerable knowledge of web development technologies, design software, mobile devices, social media platforms and web tools required.
- Strong design background, strong attention to detail, interpersonal and communication skills required.
- Experience working as a team member with the ability to establish and maintain good working relationships with a variety of individuals.
- Previous management experience a plus.
- Takes initiative but will follow direction when needed.
- Ability to work on short deadlines and in pressure situations.
For more details and to apply, click here.
Hubbard Radio Brainerd is an equal opportunity employer.
